Basically it is to encourage you to comment on blogs that you read and maybe sign up as a dedicated follower. Taken a leaf out of Brahm's book I'm also going to send $1to the Haitian appeal for every comment posted today on my blog, and taking it up a notch $2 if you sign up as a follower... (hold on, I only have $14 in my purse so don't go crazy now!)
Nice idea Brahm..hope you don't mind me copying !!!
P.s Sign up to Brahm's site too..Alfred is nearly as cute as Gary!!!